Following their OOH branding campaign during August, Egyptian developer AMID has launched a new outdoor campaign to reveal the first features of residential project GRANZA in 6th of October City. The new ads showcase images of modern detached villas at dusk, with ad copy that announces the launch of phase 1 and informs viewers of payment conditions. The reveal campaign was released during the second week of September and uses uni-poles, billboards and mega signs in and about the roads of 6th of October City.