Real estate developer Emtelak has just relaunched their outdoor promotion for beach project Garawla Islands in Al Sahel El Shamaly. With summer almost gone, the campaign is quick to promote attractive payment conditions with ad visuals that include images of empty beaches and the slogan “Buying the reality”. The campaign started during the second week of August with uni-poles, billboards, double-decker poles, and gate combinations on selected locations of Greater Cairo.