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QNB Al Ahli, one of Egypt's leading Commercial banks, has launched a prominent DOOH campaign across Cairo. The campaign strategically utilizes eye-catching visuals and clear messaging to capture the attention of passersby.

The bank uses various screens to attract attention. On ZDB displays, bold colors and quick animations appear, catching the eye. Mehwar screens take a different approach by combining soft lights with clear, personal messages. This setup helps the bank stand out in busy areas and keeps viewers engaged longer.

 The high-visibility digital billboards promote the Exclusive credit card Offer alongside the QNB logo. The focus is on announcing a special, exclusive benefit tied to the bank's credit cards, along with the enticing message "Double Life Rewards points on online transactions with QNB Credit Cards."

The visuals tie credit card use directly to the bank's 'Life Rewards' program. They include photos of the cards. The bank's site, qnb.com.eg, shows up prominently 

By focusing the campaigns on key benefits "Exclusive Offer" and "Double Rewards Points on Online Transactions," the bank directly targets the increasingly digital-savvy consumer, encouraging greater use of their credit cards for e-commerce and everyday digital payments. The prominent and well-lit billboards ensure maximum visibility

You can learn more about this campaign's budget, types of OOH ads, locations, and other details. Just visit MOOH for a dedicated platform to analyze media insights.