Funky Souq Brings the Groove to the UAE with “Here’s the Funk” OOH Campaign
Funky Souq is turning up the volume on outdoor advertising with its new campaign, “Here’s the Funk.” Spotted across Dubai and Sharjah on mega-com and uni-poles, the campaign radiates energy, confidence, and attitude — everything the Funky Souq brand stands for.
Backed by AFM Holding, Funky Souq embraces individuality with a creative execution that fuses style and spirit. The vivid orange backdrop instantly grabs attention, while the bold bilingual slogan, “Here’s the Funk / هنا هو الفانك,” connects effortlessly with both English and Arabic-speaking audiences.
The visuals capture the essence of street-style fashion — expressive, fearless, and unapologetically cool. With a laid-back pose and striking outfit, the featured model embodies the Funky Souq lifestyle: one that celebrates creativity and confidence in every look.
More than a fashion statement, this campaign is a movement that invites everyone to embrace their inner funk. With its vibrant energy and bold positioning, Funky Souq isn’t just showcasing a brand; it’s setting a new rhythm for style across the UAE.
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