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From Sharpeners to Lunch Boxes — Talabat Covers All Back-to-School Essentials on OOH
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Awareness Campaign Back to School Egypt

From Sharpeners to Lunch Boxes — Talabat Covers All Back-to-School Essentials on OOH

By INSITE OOH
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October 5, 2025 3 weeks ago
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1 minute, 19 seconds
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Talabat, the leading online platform for a broad range of delivery services, declared a new outdoor campaign in Greater Cairo for students who are being equipped with everything they need for the new academic year

The OOH campaign, centered around the catchy motto "From Sharpeners to Lunch Boxes", features crafted visual detail, promising a one-stop shop for all back-to-school essentials.

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The campaign blitz cleverly highlights the platform's expanding offerings beyond just food delivery, emphasizing the ease of ordering everything from stationery to delicious lunch box ingredients 

"From Sharpeners to Lunch Boxes" motto is an effective message targeted at the annual back-to-school frenzy, showcasing the breadth of offerings as the go-to solution 

The visual elements are impactful, with playful images of happy children that create excitement. communicate the variety offered, highlighting some products available on the platform, like notebooks, backpacks, and lunch boxes; 

On the other hand, other billboards are strategically placed along key outdoor advertising hubs, including Mehwar 26 July and the Ring Road, featuring Talabat Mart's distinct logo on a clear white background, which drives immediate brand recall and emphasizes Talabat Mart's quick and dependable service within 20 minutes.

Talabat's latest OOH campaign is part of its strategy to reinforce its position as an exhaustive delivery platform, promoting the back-to-school essentials. Moreover, the strategic placements in high-traffic areas ensure maximum visibility among the target audience and build a stronger relationship based on trust and satisfaction.

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about Talabat OOH campaigns.


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