Imtiaz Developments impresses the UAE with its upcoming project in the coveted Meydan area. With its bold visuals and straightforward messaging, the campaign effectively captures attention while positioning Imtiaz as a forward-looking developer bringing modern living experiences to Dubai’s skyline. The billboards feature a panoramic view of the city, with Dubai’s iconic Burj Khalifa visible in the far background, grounding the project in a recognizable and aspirational context. At the center of the design, a sleek high-rise building emerges from lush greenery and water-lined pathways. The latter is an artistic rendering of what future residents can expect. This visual balance between nature and modern architecture suggests a lifestyle of luxury, serenity, and proximity to the heart of Dubai. On the left side, a slogan reads Soon in Meydan Horizon in both English and Arabic. Conversely, the right side of the billboard contains the brand logo and their Arabic tagline, which translates to We strive for perfection. The maroon background contrasts with the soothing blues and greens of the visual render, drawing the eye directly to the brand name and emphasizing Imtiaz's quest for perfection. Following their prior showcase, Imtiaz Developments’ new campaign goes beyond simply advertising a property; it communicates a lifestyle vision. The campaign was first seen on the UAE’s hoarding billboards in the third week of September.