Egypt’s Ministry of Investment & International Cooperation has just revealed the teaser outdoor campaign that was launched at the beginning of September offering funding and support to Egyptian entrepreneurs. Under the slogan “Your Idea. Your Company”, the outdoor campaign had recently become the talk of the city for its promising announcement. The new ads keep the same artwork, but now include the website of the project, as well as the partners of the Ministry, namely GAFI (General Authority for Investment & Free Zones) and Egypt Ventures. The new information replaces the previous ads in the same locations with uni-poles, double-decker poles, mega-signs across the main districts of Greater Cairo.
