CFI has released an D/OOH campaign in the first week of September to grab the attention of traders in the region who have an eager interest in success on a big scale. Hosted by brand ambassador Maria Sharapova the campaign utilizes both digital screens and hoardings and follows their previous appearance in February 2025. CFI has launched a bold new campaign to reinforce its position as a trusted leader in online trading and financial services. With the slogan “Invest with purpose. Trade with precision”, the campaign communicates the brand’s core promise of providing clients with the tools and expertise they need to trade confidently in global markets. At the heart of this initiative is the emphasis on reliability, transparency, and accuracy qualities essential to both seasoned investors and newcomers. By aligning its message with purposeful investing, CFI positions itself as more than just a trading platform; it presents itself as a partner dedicated to helping clients achieve long-term financial goals. The visuals of the campaign are sleek, modern, and impactful, designed to grab attention on large-format outdoor billboards. A deep navy blue background creates a strong, professional setting, contrasted by the brand’s signature red logo, which stands out boldly at multiple points in the design. The headline text, displayed in clean white typography, is both concise and powerful, ensuring immediate clarity for viewers. To add credibility and human connection, the campaign features CFI’s Global Brand Ambassador holding a tennis racket in one hand and a mobile phone in the other, symbolizing both precision and the accessibility of trading through digital platforms. Subtle gradient lighting in shades of red and blue adds depth to the composition, while bilingual messaging in English and Arabic ensures inclusivity across diverse audiences. The overall execution conveys a sense of authority, trust, and innovation perfectly in line with CFI’s brand values. Learn more about D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating through its various sections.
