After its April 2025 campaign, Malabar Gold & Diamonds has rolled out an eye-catching D/OOH campaign across Dubai & Sharjah’s streets, highlighting over 400 showrooms in 13 countries. The brand unveiled two brand-new captivating collections featuring the two valued Bollywood stars Kareena Kapoor Khan and Alia Bhatt, reinforcing its global presence and appeal. Recently, the brand has dropped its two latest diamond collections, “Nuwa” from the brand line “mine diamonds unlimited”, starring the cherished Bollywood actress, Kareena Kapoor Khan, and “Solitaire One”, starring the beloved Bollywood actress, Alia Bhatt. “Nuwa” is more than jewellery; it shows that grace and strength can go together, and is made for women who express their unique selves and shine out loud. Kareena Kapoor Khan is not just a Bollywood icon, but she mirrors today’s strong, adaptable, and graceful women, and is also designed to empower. “Solitaire One” is created to honor those timeless moments that deserve to shine forever. Malabar selected Alia Bhatt as part of a strategic move to reinforce its global presence, due to her widespread recognition and international appeal, making her the perfect ambassador. The billboards proudly announce that Malabar has reached a major milestone with 400 showrooms worldwide. The 400th store has officially opened in Noida, India. Currently present in at least 13 countries, the brand aims to expand further to 15 countries by the end of this financial year.
