Following Albasiony Developments’ prior appearance, they are back on Cairo’s outdoor scene announcing the launch of Cavali Residence. Fresh and unapologetic as it stands, the campaign reads and conveys high status, sophistication, and refinement. The billboard design is minimalist in nature, using the largely white canvas to feature the brand's symbol centrally. The dramatic black horse head, adorned with delicate ornamentation, is the centerpiece of the campaign, representing strength, nobility, and ageless luxury. The ad copy is kept simple, communicating only by noting the project name Cavali Residence in bold, elegant font, as well as New Cairo as the development's prime location. The Albasiony Developments logo is placed at the top left, advancing the developer's credibility The campaign speaks straight to the point, highlighting Cavali Residence as not just another residential complex, but a statement of high living in the heart of New Cairo. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, The Emirates OOH-dedicated analysis system, and Media Intelligence.
