As families across the UAE prepare for the new school year, Carrefour has launched a supportive and impactful out-of-home campaign under the empowering slogan, “You’ve Got This!” The campaign delivers a dual message of motivation and tangible financial support. Strategically placed digital screens and lampposts feature warm, family-focused visuals to create an emotional connection. One execution highlights a generous prize draw, offering 20 lucky winners a share of 50,000 for school fees, directly addressing parents. Another screen and lamp post features a confident student, promoting discounts of 70% on school essentials. The campaign highlights Carrefour’s extensive community reach, not just as a retail promotion but also as a demonstration of the brand's commitment to understanding customer needs and easing real-life financial burdens, thereby supporting families. You've Got This! campaign follows Carrefour's previous OOH success in June, which Spread Smiles with keen prices, further solidifying the brand's role as a supportive community partner. Visit Insiteopedia for more in-depth details about the OOH industry