Sting has released an OOH campaign hosted by Ahmed Malek, Asmaa Galal and Afroto in a booming attempt to reign superiority in the energy drink market. By stating that Sting is the king in everything this showcases extreme boldness and confidence in both performance and taste. This follows their previous appearance in June 2024. Sting has rolled out a powerful new campaign in Egypt, blending the brand’s high-voltage energy with the charisma of some of the country’s brightest stars. Fronted by actors Ahmed Malek and Asmaa Galal, alongside rapper Afroto, the campaign embodies Sting’s message of drive, ambition, and living at full force. By uniting music, film, and youthful spirit, Sting positions itself as the ultimate fuel for a generation that thrives on excitement and refuses to slow down. The outdoor visuals bring this message to life with bold and electrifying designs. Billboards showcase the striking red Sting bottle surrounded by flashes of energy and neon light, reinforcing the drink’s unstoppable vitality. A bold Arabic slogan paired with a crown symbol further highlights Sting’s position as the king of energy. With Ahmed Malek, Asmaa Galal, and Afroto at the heart of the campaign, Sting transforms its outdoor presence into more than just advertising; it becomes a cultural moment across Egypt’s streets. You can reveal more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.
