Eva decided to repost their Natural Glow line on billboards, attracting fresh attention from natural beauty enthusiasts. Following its earlier campaign for the Skin Clinic Collagen range, Eva has returned to celebrate one of its most beloved products. The “Natural Glow” range is back in the spotlight, gracing Cairo’s streets with vibrant visuals and the radiant presence of brand ambassador Myrna Nour Eldin. Her confident look and graceful charm reflect the product’s promise: a healthy, even-toned glow that feels effortless. The billboards showcase the sleek deodorant bottles, each enriched with vitamins C, E, B3, and B5. The Arabic tagline emphasizes two core benefits: eliminating odor while enhancing skin tone. This combination of freshness and beauty speaks directly to busy, modern women seeking simple yet effective care in their daily routines. By reviving this campaign, Eva reinforces its commitment to natural-inspired skincare that balances performance with gentleness. The choice of Myrna Nour Eldin strengthens the brand’s message, pairing trusted quality with a relatable, aspirational figure. With its renewed visibility, Natural Glow’s return is more than just an ad—it’s a reminder that timeless beauty comes from products that care for the skin while letting it shine naturally. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, The Emirates OOH-dedicated analysis system, and Media Intelligence.