Almarai showcases its popular mango juice through an outdoor advertising campaign. The royal blue screens, drenched in tropical mango imagery, radiate qualities of purity, flavor, and health that are hallmarks of the Almarai brand. The digital screens gently caught the attention of passersby, showcasing a single chilled bottle of Almarai Mango Juice flanked by ripe mangoes and highlighting the slogan “Your Natural Choice.” Using simple visuals with a simple message that emphasizes real fruit and natural juice, it promotes a chilled, natural drink that offers a relaxed moment. Additionally, Almarai's advertisement reinforces its identity as a wholesome brand, projecting a clear message: Almarai is your natural choice. It's worth noting that Almarai stands as one of the leading names in the Middle East’s food and beverage industry. based in Saudi Arabia, with a strong and growing presence in the UAE market. While their current lead, the brand must establish a more consistent presence in out-of-home advertising as a crucial strategy that ensures the brand maintains a high recall and is consistently visible to the public Learn more about the DOOH campaigns in detail by visiting INSITEOPEDIA and browsing its various sections.
