Etisalat and has launched a new OOH campaign for its Freedom Bundles, blanketing bridge billboards in Dubai and Sharjah since the first week of July 2025. The campaign leverages high-impact visuals and strategic placement to capture the attention of commuters and reinforce Etisalat's commitment to delivering unparalleled connectivity. Following the brand's previous OOH during June 2025. The OOH campaign features a prominent red background, instantly grabbing attention and aligning with Etisalat and's brand colors. The central message, displayed in large white Arabic script which translates to Move as if you are at home with Freedom bundles. This tagline effectively conveys the sense of ease, comfort, and seamless connectivity that the Freedom Bundle aims to provide, suggesting that users can enjoy the same level of service and comfort on the go as they would within their own homes. On the far left of the billboard, the distinctive Etisalat e& logo is prominently displayed in white, accompanied by the text (Etisalat and More) underneath, reinforcing the company's broader offerings. To the right of the logo, a circular white graphic highlights a key offer, (Starting from 100 AED weekly), indicating an accessible entry point for the Freedom Bundle. The right side of the billboard features a dynamic image of a smiling man holding a mobile phone, actively engaged with his device. This visual element adds a human touch, making the campaign relatable and showcasing the joy and convenience of using the Freedom Bundle. A subtle gradient of green and black lines extends from the central text towards the image, adding a modern and sleek design element to the overall visual. This OOH initiative underscores Etisalat's strategic approach to marketing, combining bold visuals with clear messaging to drive awareness and engagement for its latest offering. Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
