Hardee's is back on the UAE OOH scene with an engaging campaign, following the Frisco Philly Steak promotion. This time, the fast-food giant is drawing significant attention with an intriguing new focus: The Tower’ Hardee’s campaign is roaring with the burger giant serving up a towering visual spectacle right in the heart of the Emirates, over Mega com and Lamposts billboards that showcase The Tower, three smoky burger layers of indulgence, each more daring than the next, with American cheese cascades, daring passersby to take on the beast, positioning the Tower as a challenge for the hunger-fueled For those ready to bite into it, the visual message is clear and impactful, featuring the Santa Tower Sandwich, alongside the Original and Mushroom Tower options. This latest OOH campaign has been published in high-traffic retail zones across the UAE, specifically dominating prime advertising spaces in Sharjah and Dubai to ensure maximum visibility and reach, placing the Tower campaign directly in the path of a large and diverse consumer base ready to indulge. Explore Insiteopedia for additional insights about the food services industry
