Following Beko’s prior campaign that promoted the nifty appliance, the Two-in-One Oven, A wide visual display from the renowned home appliance brand commands attention. The billboard, prominently located along a major thoroughfare, showcases Beko's powerful branding and appliances imagery. The advertisement prominently features Beko's signature blue, clearly showcasing their complete range of home appliances. The text ريح بالك فلوسك رجعالك added a rest assured and appreciation to the viewers, as your money will be returned, so make your home your comfort. The ad highlights a special offer of cash back up to EGP 20,000 in value, emphasizing affordability and value—a strong message for Egypt’s increasingly cost-conscious consumer market. This billboard's location is tactically chosen, placed along a key artery in Cairo, surrounded by busy traffic, as Mehwar, Jihan Sadat Road, Mehwar El Mosheer, and the 6th of October Bridge, to reach a broad and diverse audience daily. Furthermore, the Brand ads flanked by other major brands in Greater Cairo's main roads reinforce Beko’s position as a serious contender in the essential home appliance market. Need to know more? Visit MOOH, the monitoring out-of-home intelligence data provider in Cairo & Dubai, to know all about this campaign and more!
