Guira Developments has decided its time to capitalise on its stunning start with greater Cairo’s OOH scene. Accordingly an OOH campaign has been released hosted by the dazzling Tara Emad in an attempt to create even more buzz around their highly anticipated project Mazeej Residence Giza. This follows their previous appearance in April 2025. The project is located at the foot of the pyramids which is a truly prime and exotic location to say the least with an elevated standpoint that overlooks the majestic Giza Pyramids, The Grand Egyptian Museum and the vastly lush Mansouria farms these three stunning views and locations create tranquility between the world’s history, innovation and agriculture. Designed to redefine upscale living in Egypt, Mazeej Giza seamlessly blends timeless heritage with modern elegance, offering a once-in-a-lifetime opportunity to live by the precious history of ancient Egypt which will bring more than just a story to the table. The project features a curated collection of luxurious hotel rooms and branded serviced residences, crafted to deliver the perfect balance of comfort and sophistication. The visuals are very luxurious hosting Tara Emad of course as a main element to the ad copy however the ad also has a subtle yet elegant luxurious touch that create these visually pleasing compositions that truly satisfy both the mind and soul while creating and using the fear of missing out aspect that truly carries this project according to its incomparable location. The ad mainly shows Tara posing in a multitude of photographic masterpieces showing both indoor illustrations and outdoor photos showing the pyramids. The website and hotline are also present in the ad copy for any further inquiries. Get more about this OOH campaign, formats, locations, and more by visiting MOOH, an OOH-dedicated analysis system, and Media Intelligence in Egypt and the UAE.
