There’s a new name catching eyes on Dubai’s billboards this month: District 11. It’s the debut campaign from Al Marwan Developments, part of the long-established group behind major construction, real estate, and infrastructure projects across the region, and they have unveiled its first OOH campaign in Dubai, marking the debut of their innovative project, The OOH campaign features sleek visuals with a minimalist aesthetic, utilizing a monochromatic color scheme that reflects the project's modern and innovative nature. The billboards showcase the architectural uniqueness of District 11, emphasizing its contemporary design and the integration of smart technologies. The messaging is concise, focusing on Al Marwan Developments' commitment to pioneering future-ready communities. By launching this campaign in Dubai, Al Marwan Developments aims to attract a broader audience and share its vision of sustainable and intelligent urban living. District 11 stands as a testament to the company's dedication to creating vibrant, adaptable communities that cater to the evolving needs of businesses and residents alike. The campaign has been showcased upon hoarding boards in Sharjah in the fourth week of April.