Media and broadcasting channel ON E rises on Greater Cairo’s outdoor advertising platform with a new OOH campaign that advertises for Ramadan 2025 shows and TV series. United Media Services is promoting its Ramadan lineup with vibrant orange billboards, showcasing a wide range of series titles to appeal to diverse Egyptian audiences, promising a season packed with entertainment. ON E, DMC, CBC, and Al Hayah TV have all appeared on billboards shortly back, full swing ready with their lists of Ramadan 2025 series. ON E’s previous successful OOH advertising campaign was during February 2025 when the channel was also advertising for the upcoming series that will be available on ON E. The campaign portrays Ahmed Mekky in Al Ghawy, Dina El Sherbiny in Kamel El Adad ++, Ahmed Amin in Al Nos, Yasmine Sabri in El Amira, Hassan El Raddad and Amy Samir Ghanim in Okbal Andoko, and Asser Yassin with Mai Ezz Eldin in Alby we Moftaho. The ad visuals also portray Donia Samir Ghanem in Aysha El Dor, and Ahmed El Awady in Fahd Al Batal, Ahmed Ghozzi in Kahwet El Mahata, and Ghada Abdel Razek in Shabab Imraa. The campaign portrays a wide selection of TV series for people to enjoy in Ramadan and truly, the campaign shows that viewers do not have to keep changing between TV channels since ON E provides all TV series people would like. A separate ad visual shows Welad El Shams featuring Ahmed Malek, Taha Desouky, and Mahmoud Hemeida. As the largest media conglomerate in the Middle East and North Africa, United Media Services leveraged its extensive resources, including over 30 subsidiaries, to launch a compelling outdoor campaign in early March, successfully priming audiences for their Ramadan series and promising a standout month. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about OOH campaigns.
