The tech giant Samsung returned to the OOH advertising scene with a fresh campaign giving a higher position to the Galaxy S25 Ultra, following the previous promotion for Samsung Wallet last December, The new campaign showcases the advanced features of the Galaxy S25 Ultra, making it a must-have for technophiles, The prestigious dark metallic hoarding stretches across Dubai’s highway and prominently features the SAMSUNG logo in white letters, ensuring high visibility, It showcases the Samsung Galaxy S25 Ultra and highlights its cutting-edge camera system with multiple lenses, suggesting a major focus on photography and AI-powered enhancements, the text Galaxy AI is prominently displayed, indicating Samsung's emphasis on artificial intelligence features in its latest device. The ad generally captures the attention of a broader audience and reinforces the company's innovative brand presence in the competitive smartphone market. It’s worth emphasizing that hoarding billboards is a highly effective out-of-home marketing tool that generates substantial buzz through their exceptional visibility and clarity, it undoubtedly enhances the impact of the Samsung Galaxy S25 Ultra ad, giving room for its creations and further firming Samsung's dominance in the smartphone industry.