Production studios United Bros. is back on the billboards of Greater Cairo with a new movie release that promises to be wildly funny. Directed by Mahmoud Karim and starring top Egyptian pranker Ramez Galal, the varied ads across the city present the different roles that Galal plays in the movie, as well as the actors and actresses that star along – Entesar, Riham Haggag, Bayoumi Fouad, and Hamdy Al Merghany, among others. The campaign was launched during the second half of January, just in time for the official première of the movie in cinemas. Uni-poles and billboards on selected locations across the city catch viewers’ attention with a range of movie posters.
