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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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New OPPO F7 “captures Egypt’s National Team”

Selfie expert and leader OPPO has amazed the Egyptian market once again with the launch of their latest smartphone model OPPO F7 and become one of the official sponsors of Egypt’s National Team on their way to Russia 2018.
With AI-powered selfies and a camera of 25MP, the Chinese global brand has developed the ultimate phone to “Capture the real you”, as their slogan says. The ads feature an original image of the leading players of Egypt’s National Team framed by the new smartphone outline, with ad copy that reveals the main features of the phone.
The new OOH campaign keeps up with their advanced media planning, with serial combinations of great visibility on highly-strategic locations across the Greater Cairo.

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