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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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Glade steps up with Nancy Ajram as brand ambassador

After one year since their last outdoor campaign, home care brand Glade returns to the roads of Greater Cairo with a new OOH campaign specially for Ramadan.
The renowned home perfumes brand from global giant Johnson Wax has stepped up in the advertising arena with Nancy Ajram as new brand ambassador, a deluxe celebrity to star their Ramadan campaign. The ads feature the star in cozy, elegant home interiors with ad copy that reads “Ramadan’s gathering… We have the right scent”.
Launched during the second week of May, the campaign uses mega signs, uni-poles, and gates in various locations across Greater Cairo.


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Country: Egypt
Region: North Africa

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