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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Etisalat launches Assala’s new album

Emirati telecom operator Etisalat has launched a new OOH campaign to promote the release of Assala Nasri’s latest album in Egypt.
Launched in partnership with the artist’s production firm Star Gate, and powered by African platform expert TA Telecom and Ripple, the campaign started to spread across the city in the second half of August and offers the new album exclusively for the telco’s customers.
The ads showcase the Syrian-born artist over Etisalat’s regular branded background, with ad copy that offers viewers details about listening to the album via the telecom operator’s platform.
With Large and X-Large uni-poles, Gates, Megas, and T-poles, the campaign can be seen in several districts across the greater Cairo.

CAMPAIGN CREDITS:

Brand:
Advertiser: ,
Industry: ,
OOH Size: Large, , , ,
Country: Egypt
Region: North Africa

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