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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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Better Home launches Midtown in the New Administrative Capital

Real Estate developer Better Home has launched an OOH campaign to advertise an upcoming residential and commercial development in the New Administrative Capital.
Replicating the name of sister project in New Cairo, Midtown New Capital aims at developing a community of luxury homes and miscellaneous facilities surrounded by green spaces.
This is the first Real Estate campaign we report for the prospect new city, and the ads so far only showcase abstract backgrounds with ad copy that reads “The first villas in the New Administrative Capital”, as well as the name of the project.
With Large and X-Large uni-poles, Megas, Branded poles, Gates, Double-deckers, and Special set-ups, the campaign can be seen on the main roads across the Greater Cairo.


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