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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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Al-Ahram launches OOH campaign to advertise Indoors Expo

Al-Ahram Advertising Agency is back on the billboards of Greater Cairo to advertise INDOORS, one of the main furniture and interiors shows in Egypt.
Sponsored by In & Out and American Furniture, the event will be held during the first weekend of October at CICC and is expected to gather over 200 companies working in the fields of furniture, decoration and interior design.
Over an ochre background, the ads simply portray a dark brown sofa and the ad copy in bold white typo. The simplicity of the ads strikes as elegant and efficient, combining different OOH types and sizes for enhanced visibility in some locations.
The campaign was launched in the second half of the month, with Large and X-Large uni-poles, Double-decker poles, Megas and Chassis across the city.


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