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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Vodafone brings Amr Diab closer to fans

British telecommunications company Vodafone has launched a new OOH campaign to promote the release of Amr Diab’s latest album through their music platform.
Following a similar strategy to previous promotions of the brand’s sponsorship deal with the Egyptian super star, the campaign promotes the new album and provides information to Vodafone users to reach their songs. Ad copy promises viewers that “This year we are bringing you closer to Amr Diab, more than ever before”.
The campaign started to spread at the beginning of August and can be seen on uni-poles, billboards, lightboxes, mega signs, and T-poles across the Greater Cairo

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