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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Talaat Moustafa enters the New Capital with Celia

Leading Egyptian developer Talaat Moustafa Group has surprised the real estate market with the launch of a new project in the New Administrative Capital of Egypt.
Under the name of Celia, which in classic Latin meant “sky”, the ads feature images of the “real project’s design”, presenting a low-rise residential development amid greenery and water banks. The ad copy describes the project as “New life in the heart of the Capital”.
The campaign started during the second week of June and uses large uni-poles, double-decker poles and gates in the regular locations of the brand across Greater Cairo.

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