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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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“Rhodes” OOH teaser evolves

The recently-launched teaser campaign starring well-known football player Ahmed Hassan has started to evolve.
Keeping the same dark backgrounds and font type, the anonymous campaign has changed the message to “Where is Rhodes?” and keeps viewers in suspense without revealing any clues – except, perhaps, the importance of the location.
The new messages started to appear after mid-May and use billboards on selected locations across Greater Cairo.

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