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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Porto locations offer entertainment

Egyptian business tycoon Amer Group has launched a series of new Out-Of-Home campaigns, announcing events held at their chain ‘Porto’.
The campaign promotes two events – the Hawaiian Hula Festival and the Porto Cairo Mall Stadium. The billboards alternate in their art direction and style, with artwork that matches the event and ad copy that informs viewers of dates and locations for each event.
Launched after Ramadan, the campaign uses large uni-pole, gate, double-decker pole, billboard, and flags in various locations across Greater Cairo.

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