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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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New OOH campaign announces funding for Egyptian entrepreneurs

A new outdoor teaser campaign can be seen across the city with the announcement of funding and investment opportunities for Egyptian entrepreneurs.
Launched by the Ministry of Investment & International Cooperation together with GAFI (General Authority for Investment & Free Zones) and Ventures, this initiative aims at supporting entrepreneurs with a comprehensive approach. From funding to business development support, going through media, networking, and mentoring, Sherketak will empower Egyptian entrepreneurs as a means for accelerating Egypt’s economy.
The OOH campaign was launched during the first week of September as a teaser with no mention of advertiser, just the hashtag “فكرتك_شركتك#” which was not activated until this week. The artwork is colorful and full of lively drawings and motifs that represent modern technologies and business development.
With Large and X-Large uni-poles, Double-decker poles, Megas, Gates, T-poles, Chassis, and Flags, the campaign can be seen across the main districts of Greater Cairo.

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