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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Ministry of Finance raises awareness about VAT

A new outdoor campaign from Egypt’s Ministry of Finance aims at raising awareness about VAT – Value Added Tax and its contribution to the development of society.
Over bright green backgrounds, and represented by characters from our everyday lives, varied ad copy informs that “We all should know that with an invoice we guarantee our rights” and that all the basic products and services, such as bread, tea, health, and education, are exempted from taxes.
Under the slogan “Take your time calculating it, you will discover it benefits you”, the campaign is spreading across the Greater Cairo using Large and X-Large uni-poles, Megas, and Gates.

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OOH Size: Large, , ,
Country: Egypt
Region: North Africa

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