LaSirena promotes Palm Beach project in Ain Sokhna
New OOH campaign from LaSirena Group promotes payment conditions for their latest project in Ain Sokhna – LaSirena Palm Beach.
One of the leading real estate developers in the tourism field, LaSirena Group has established many resorts on the shores of the Red Sea and the Mediterranean. Palm Beach, a reminiscence of Miami’s iconic top destination, is a residential project by the beach that offers commercial, tourist and leisure services in Ain Sokhna.
The campaign uses Gates, double-decker poles, as well as Large and X-Large uni-poles that showcase the red of the mermaid logo (“sirena” in Spanish), with photos of the villas on the beachfront.