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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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La Vista launches strategic teaser campaign

Egyptian real estate developer LA VISTA Developments has launched an outdoor branding campaign that looks pretty much like a teaser.
Over a night image of the Delta region, the ads feature the logo and hotline of the developer with the quizzical ad copy “12+16” – which probably refers to the upcoming payment conditions of their new project in Ain Sokhna.
The campaign started to spread during the first week of April and can be seen on highly strategic locations with large-format OOH and serial combinations of great visibility.

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