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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Hayat water comes back to the billboards

Exactly one year after our last review, Mansour Group has launched a new OOH campaign for their leading mineral water brand Hayat.
This year’s campaign focuses on images of Siwa Oasis and the well-planned logistics of the company, which aligns with the slogan “From the purity of Siwa Oasis” and the tagline “From 1000 meters deep to your hands”. Partitioned backgrounds serve as the perfect setting to display the branding colors and packaging of the bottled-water brand.
The campaign started during the second week of August and uses uni-poles, billboards, T-Poles, and flags across the Greater Cairo.

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Country: Egypt
Region: North Africa

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