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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Etoile promotes Kunafa for Ramadan again

Abu Mehrem for Food Industries has launched a new outdoor campaign for their bakery franchise Etoile.
After last year’s eccentric teaser “don’t eat kunafa” and its reveal campaign, the brand has chosen an entirely different direction but still focuses all the attention on promoting the brand’s renowned kunafa. The ads feature a wide range of the classic sweet varieties, flavors, and toppings displayed deliciously on the billboards, along with the patisserie’s logo and hotline.
Using T-poles in various locations across Greater Cairo, the campaign spreads since the last week of May.

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Country: Egypt
Region: North Africa

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