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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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Birell celebrates “the season for football”

Al Ahram Beverages Company has joined the football-themed OOH campaigns craze, by launching new ads for their star brand Birell.
Inspired by their usual “man-up” messaging, the new ads feature the new Birell cans packaging over a football field. The ads also integrate ad copy that reads “A season just for Football”.
The campaign was launched towards mid-June and can be seen on double-decker poles in various locations across Greater Cairo.

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Country: Egypt
Region: North Africa

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