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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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AZHA updates messages for summer

AZHA beach project, the high-end waterfront resort by Madaar Development, has recently replaced the messages of their outdoor campaign.
Following their “Fifty Shades of Blue” campaign last April, Madaar Development seems to have switched their outdoor strategy to a more colorful and vibrant approach with the slogan “That summer feeling”. Referring no doubt to the summer feeling that city residents get when the heat starts to deplete our energy levels, the ads showcase a second message that reads “Carve your getaway” – we at INSITE OOH have no energy to carve anything in this heat, but we sure crave a swim in Ain Sokhna waters!
With contrasting bright and pastel color backgrounds, the ads can be seen on the same locations as their previous campaign, using Large and X-Large uni-poles, Gates, Double-decker poles, and Megas across the Greater Cairo.

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OOH Size: Large, , , ,
Country: Egypt
Region: North Africa

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