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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..

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Ahmad Fahmy in McDonald’s new OOH campaign

McDonald’s new OOH campaign brings actor Ahmad Fahmy to the billboards of Greater Cairo to advertise not their food, but their services!
In original and amusing ways, the actor is seen performing roles in different movie scenarios and getting to order McDonalds thanks to their variety of smooth services – drive thru, online app order, and 24h-open outlets. It seems that actors get hungry while they work! Funny movie scenarios like a horse-riding Arab warrior from medieval times who come to order on the drive-thru, or a thief who gets hungry late at night will put a smile on your day.
Parallel to the Smurfs outdoor campaign that we reported a few days back, the new ads can be seen on Gates, Light Boxes, double-decker poles, and Large and X-Large uni-poles.


OOH Size: Large,
Country: Egypt
Region: North Africa

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